Hiring Managers’ Impressions of Business Communication’s Legitimacy

Abstract

Data from a survey of 864 executives and managers with hiring authority suggest that business communication has external legitimacy regardless of program sponsorship and that hiring managers favor courses that comprise the business communication curriculum, such as public speaking, leadership, business management, and interpersonal communication. Findings from the study can give students guidance when selecting coursework electives and writing résumés, guide faculty in making curricular and advertising decisions, and support the legitimacy of the business communication curriculum.

Journal
Business and Professional Communication Quarterly
Published
2019-12-01
DOI
10.1177/2329490619859356
CompPile
Open Access
Closed
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Cited by in this index (4)

  1. Business and Professional Communication Quarterly
  2. Business and Professional Communication Quarterly
  3. Business and Professional Communication Quarterly
  4. Business and Professional Communication Quarterly

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