Res Rhetorica Dec 2021 OA PDF

Critical rhetoric and Critical Discourse Analysis in a critical pandemic world

Emilija Radibratovic

Abstract

This paper introduces the potentials of crossing critical rhetoric and Critical Discourse Analysis in analyzing public discourse concerning one of the “corona topics”, namely institutional communication about the Oxford-AstraZeneca vaccine. The application of two complementary theoretical frameworks reveals discourse negotiation and naturalization of power and ideology in a persuasive discursive practice of issuing successive contradictory messages regarding the vaccine’s safety.

Journal
Res Rhetorica
Published
2021-12-27
DOI
10.29107/rr2021.4.7
CompPile
Open Access
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