Journal of Technical Writing and Communication
1,545 articlesOctober 2024
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Role Play: Conversational Roles as a Framework for Reflexive Practice in AI-Assisted Qualitative Research ↗
Abstract
Previous literature has shown that generative artificial intelligence (GAI) software, including large language model (LLM) chatbots, might contribute to qualitative research studies. However, there is still a need to examine the relationships between researchers, GAI technologies, data, and findings. To address this need, our team conducted a thematic analysis of our reflexive journals from an LLM chatbot-assisted research project. We identified four roles that researchers adopted: managers closely monitored the LLM's work, teachers instructed the LLM on theories and methods, colleagues openly discussed the data with the LLM, and advocates worked with the LLM to improve user experiences. Planning for and playing with multiple roles also helped to enrich the research process. This study underscores the potential for using conversational roles as a framework to support reflexivity when working with GAI technologies on qualitative research.
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Abstract
This introductory article examines the evolving landscape of generative artificial intelligence (GAI) tools, contextualizing their impact through historical tropes of automation as both helper and threat. The authors argue that GAI tools are neither sentient helpers nor existential threats but complex systems that require careful integration into educational and research settings. The article underscores the importance of nuanced, evidence-based approaches, advocating for a balanced understanding of GAI's potential and limitations. It emphasizes ethical considerations and promotes reflective adoption over reactionary measures.
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Abstract
The use of generative artificial intelligence (GAI) large language models has increased in both professional and classroom technical writing settings. One common response to student use of GAI is to increase surveillance, incorporating plagiarism detection services or banning certain composing activities from the classroom. This paper argues such measures are harmful and instead proposes a “CARE” framework: critical, authorial, rhetorical, and educational—a nuanced approach emphasizing ethical and contextual AI use in technical writing classrooms. This framework aligns with plagiarism best practices, initially devised from when rhetoric and composition scholars considered the pedagogical implications of the Internet.
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Improving ChatGPT's Competency in Generating Effective Business Communication Messages: Integrating Rhetorical Genre Analysis into Prompting Techniques ↗
Abstract
This study explores how prompting techniques, especially those integrated with rhetorical analysis results, may improve the effectiveness of artificial intelligence (AI)-generated business communication messages. I conducted an experiment to assess the effectiveness of these prompting techniques in the context of crafting a negative message generated with ChatGPT 3.5 ( n = 85). A multiple regression was calculated to explore prompting techniques’ impact on the negative message grades and how each technique influences the message grade. The results ( F(4, 80) = 31.84, p < .001), with an adjusted R2 = .595, indicate a positive relationship between prompting techniques and the effectiveness of AI-generated messages. This study also identified challenges related to students’ AI literacy. I conclude the study by recommending practical measures on how to incorporate AI into business and professional writing classrooms.
July 2024
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Abstract
This article offers a content analysis of technical and professional communication articles related to user experience (TPC-UX) published between 2013 and 2022 in six TPC scholarly journals. This analysis reveals that TPC-UX primarily focuses on product and process topics and illustrates the terminological comingling of user experience and usability. Specific TPC-UX topics identified include theory, multimodality, health and medicine, localization, web design, mobile applications, accessibility, and content strategy. These topics suggest that TPC-UX's key affordances are its attunement to networked power dynamics, its theoretically rich treatment of multimodality, and its strategies for navigating contextual complexities.
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You Accepted What?: The Impact of Location, Education, and Negotiation on Technical Communication Graduates’ Salaries ↗
Abstract
In the discipline of technical/professional writing and communication, one of the strongest recruiting tools we use is the potential earning power students will have once they obtain a degree and secure a job in the industry. This article is the result of two professors learning that one of their most advanced and dedicated students accepted, in her first job out of graduate school, a salary we thought was thousands below her earning potential. Our conversations around this student's situation led us to survey other alumni from our programs. What we have learned is that students often do not know what salaries they should expect, nor do they feel comfortable negotiating a salary offer. In addition, graduates’ location (urban vs. rural) and level of education (BA or BS degree vs. MA) impact their earning potential.
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Abstract
The cognitive theory of multimedia learning (CTML) describes a set of empirically tested principles that technical and professional communication research largely acknowledges as important to the design of presentation slides. However, presenters often run into difficulties understanding how to apply CTML principles to contexts in which it has not been tested. We present three pilot studies that extend our knowledge of how to apply CTML principles. Pilot study one suggests that CTML principles can be effective for presenting advanced research to expert audiences. Pilot study two highlights the importance of user testing nonessential images added primarily for visual interest, specifically finding that visual organizer images such as Microsoft PowerPoint's SmartArt, can backfire by unintentionally indicating imprecise relationships while adding little in terms of visual interest. Pilot study three suggests that, when needing to present a long quotation, presenters should avoid verbatim reading and consider abridging or paraphrasing the quotation.
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“Technical Editing and Women Scientists Were Made for Each Other”: Ethaline H. Cortelyou's Career Advice to Women in the Sciences ↗
Abstract
Chemist Ethaline Cortelyou, a significant figure in the emerging profession of technical communication in the 1950s, became a national mentor to women in the sciences, first leading them into the practice of technical editing and then away from it. This article presents a case study of her awakening to the true nature and cost of the patriarchal workplace and her own complicity in actively supporting sexist assumptions and the status quo. During the Sputnik crisis, Cortelyou recognized and overcame her internalized sexism, revised her advice to young women in the sciences, and became a public advocate of workplace reform.
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Abstract
While the IMRAD (Introduction, Methods, Results, and Discussion) format is common in scientific writing, it may not currently be as ubiquitous as often thought. We undertook a systematic, corpus-based study of primary section headings in research articles across a range of STEM disciplines to investigate adherence to the IMRAD structure in relation to type of study (computational, empirical, or theoretical) and field. We identified four categories of structure: IMRAD, IMRAD+ (IMRAD with additional sections and/or different order), Nested IMRAD (multi-part studies), and Non-IMRAD. Papers in biology mainly used an IMRAD format, while less than half in engineering or social sciences did so. While empirical papers tended to use IMRAD formats, most computational papers did not. Thus, our findings show that IMRAD is a common but not universal structure for contemporary scientific writing. Awareness of these differences should encourage teachers of scientific and technical writing and scholars of writing studies to pay closer attention to the actual structural forms used in different STEM disciplines and with different methodological types of research studies.
April 2024
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Abstract
Due to the economic sluggishness seen in Japan over the past few decades and the shrinking inward investment market, the Japanese government has introduced educational reforms in order to foster “global human resources” able to compete with overseas talent. One key area of emphasis has been communication education with a special focus on English. In this article, after reviewing the government’s reform plans, the author will analyze (1) how Japanese universities have incorporated these policies into their organizations, with an emphasis on the country’s internationally top-rated universities, and (2) how individual instructors have modified them for their own classes, with reference to a specific case of a successful partnership with an overseas university. Based on the analyses, future opportunities for communication studies will be highlighted in “Discussion” section, including stronger and more flexible ties with overseas universities, in particular among the Asia-Pacific Region, and how a country of non-native speakers of English could show initiative in developing collaborations with overseas universities.
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Collaborative Settings of Co-Creation: Knowledge Diplomacy and Pedagogical Thinking in Communication ↗
Abstract
This paper explores the intersection of pedagogical research in communication and research on public diplomacy and engages with the notion of knowledge diplomacy. It revises the concept of the “collaborative” central to both public diplomacy and higher education pedagogy. With both fields emphasizing the importance of co-creation, the paper theorizes and operationalizes this concept, and argues that co-creation (as a process and a framework) is one solution to the challenge of dominance argued by the scholarship of knowledge diplomacy. Empirically, the article engages with two cases of grassroots knowledge diplomacy initiated by a tertiary communication program in collaboration with diplomats.
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ARCO Mapping the Cognitive Dynamics of Communication Expectations: An Approach to Designing Usable Content Based on Audience Expectations ↗
Abstract
The usability of items is connected to cognition, or how the brain processes information. Many of the related processes occur subconsciously and are guided by the mental models individuals have created based on their experiences. The better communication professional and communication students understand such dynamics, the more effectively they can create usable content for an audience. This article presents an approach, the Actualization, Recognition, Categorization, Operationalization (ARCO) method, for identifying the mental models that influence usability expectations. Individuals can use the results of this process to create content that better addresses an audience’s usability expectations.
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Introduction to Special Issue: Educating Global Communicators: How Communication Scholars Create Value in Challenging Environments ↗
Abstract
This paper introduces the concerns of the papers in the Special Issue and examines communication as a chameleon discipline that responds and adapts to sometimes very challenging contexts. It explores the strengths and weaknesses of the diversity of approaches that exist in communication studies and shows how this diversity offers both opportunities to be resourceful and hurdles to be managed. The paper reflects on the definitional ambiguity of communication and the ways that communication is perceived and approached in different institutions globally. Its aim is to forge a way through debates about the nature of the field by paying attention to the responsiveness and adaptability of those who teach communication in the face of educational and political change.
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The “Multimodal Spiral”: Rethinking the Communication Curriculum at an English as a Medium of Instruction Institution ↗
Abstract
The rise of English as a Medium of Instruction (EMI) threatens to upend traditional teaching and learning practices. Writing, speaking, and communication instruction will all need to evolve. This article presents a case study of one institution's efforts to design and implement a communication curriculum responsive to the unique demands of the EMI environment. The curriculum proposed enacts an interdisciplinary, multimodal approach to the teaching of communication. We discuss the specifics of the curriculum, the process of its creation, the principles underlying it, and how these principles play out in practice. In doing so, we hope to provide a model both for global communication instruction and future curricular design efforts.
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The Rise, Fall, and Rise Again of Communication as a Disciplinary Signifier in Australia: After the “Cultural Turn” and the “Digital Turn” ↗
Abstract
Communication as a discipline has a curious double life, being both disavowed in favor of something else, yet remains as a conceptual anchor point for a diverse range of intellectual projects. This argument focuses upon four challenges, or “turns,” that communication as a field has experienced: the “cultural turn” associated with cultural studies; the global turn; the “creative turn”; and the “digital turn” associated with the Internet and social media. It is observed that these have been collectively incorporated into a broadened communication field, and that concepts associated with communication remain relevant to other disciplines and fields.
March 2024
January 2024
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Implementing a Continuous Improvement Model for Assignment Evaluation at the Technical and Professional Communication Program Level ↗
Abstract
We use a continuous improvement model to evaluate an information design assignment by analyzing 120 student drafts and finals alongside instructor feedback. Using data from across sections ( N = 118), we illustrate a process focused on improving student learning that other technical and professional communication program administrators and faculty can follow, while also offering insights into ways programs can assist a contingent labor force with improving pedagogical practice. This study provides insights into assignment design through data-driven evidence and reflective work that is necessary to help continuously improve a service course and to assist students in meeting learning outcomes.
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Don’t Abbreviate: An Experimental Comparison of the U.S. State Display Designs Commonly Used in Surveys and Forms ↗
Abstract
Forms and surveys often require address information, including state. State data entry fields in online forms typically use a dropdown where the user selects one state from the list. A review of online forms shows a variety of state lists used, with some including the state name fully spelled out while others use the state abbreviation, and still others use a combination of the two, like MD-Maryland. Through a series of three independent experiments, we investigate usability of state list designs as measured by time-on-task, accuracy of answers, or user preference. Results indicate that participants have difficulty with state abbreviations alone. That design results in longer time-on-task, and lower accuracy and preference, particularly for states where the user does not live. We did not find any significant difference in usability for full state names compared to the abbreviation and state name combination in a dropdown design.
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Emojination Facilitates Inclusive Emoji Design Through Technical Writing: Fitting Tactical Technical Communication Inside Institutional Structures ↗
Abstract
Creating new emojis is predicated on a system of technical writing that lobbies for new emojis to the Unicode Consortium. Emojination, an activist collective working for cultural inclusivity, helps everyday people write proposals for inclusive and culturally sensitive emojis. Through a case study of Emojination, this article describes ways that Tactical Technical Communication can work toward cultural inclusivity within regulatory frameworks.
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Abstract
While Sada Harbarger is primarily known as the author of the first genre-based technical communication textbook, 1923's English For Engineers, I argue through extensive archival materials that her innovative conferencing with engineering students and interdisciplinary writing efforts, rather, drove her interwar success at Ohio State. Her rural agricultural background and acquaintance with the engineering faculty, combined with her literature training, led to OSU's engineering faculty demanding successfully that English promote her without reference to her textbook. Harbarger is also a notable early example of navigating being a female professor teaching engineering writing in a male-dominated English literature department.
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A Field Wide Snapshot of Student Learning Outcomes in the Technical and Professional Communication Service Course ↗
Abstract
Using the technical and professional communication service course as the site for research, and student learning outcomes (SLOs) as the specific focus, we gathered, coded, and analyzed 503 SLOs from 93 institutions. Our results show the top outcomes are rhetoric, genre, writing, design, and collaboration. We discuss these outcomes and then we offer programmatic implications drawn from the data that encourage technical and professional communication program administrators and faculty to use common SLOs, to improve outcome development, and to reconsider the purpose of the service course for students.
October 2023
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Content Strategy or Strategic Content? Suggestions for Developing Sustainable Content Strategy in Advocacy Organizations ↗
Abstract
Using first-hand experience supplemented by an open-access archive, this article examines case examples of civically engaged, public-facing technical communication (e.g., training for community organizers) as well as the value of stories and storytelling for content strategy. By developing 10 best practices for content strategy in advocacy organizations, this article offers suggestions for how to design and sustain content strategy for community organizers and contributes to the field's knowledge of the content strategy of politically engaged nonprofits, particularly those with a strong digital presence.
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Abstract
This study investigated the extent to which lexical repetition in English passages developed in a content management system appeared to affect reading comprehension. Participants were 65 graduate students at a Midwestern public university, all of whom were native English readers. Instruments were two passages adjusted to maximize or minimize internal lexical repetition. Readers rated repetitive texts as significantly more cohesive than nonrepetitive texts, although repetition did not significantly affect the accuracy of task-based responses. Participants named lexical cues that had been repeated but also named nonrepeated, memorable cues, suggesting possible future research into managed content, lexical memorableness, and reader comprehension.
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Content Strategy and Intercultural Communication: Analysis of International Websites of Chinese Universities ↗
Abstract
This study examines the content strategies of 12 Chinese universities’ international websites. Going beyond the Hofstede–Hall model, we explore a novel mixed-method study using both content strategy analysis and user research to investigate intercultural web-based communication strategies. Our study identifies the impacts of Chinese cultural and socio-political values on web content and the mismatch between such values and the information needs of globally distributed prospective students. We conclude that universities’ web content strategies should fully understand target audiences’ needs. Designers benefit from doing stakeholder interviews and competitor analysis to provide relevant, accurate, and accessible information to users from different cultures.
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Abstract
This article describes a graduate seminar on Content Strategy taught in the Fall of 2020 during the height of the COVID pandemic. Students worked totally online with a real client to develop a content strategy plan. This class was noteworthy because, unlike most classes that end up designing a logo, identity package, and look-n-feel approach to content strategy, this course ended up focusing on the much-overlooked emphasis on governance in an already well-established content strategy plan. Students conducted a persona research study (using Redish's approach) and built a UX journey map (using Kalbach's approach). They conducted a content audit (using Halverson's approach) and then used the data to determine what problems in content development really needed to be solved. These analyses showed that the client's principal needs actually dealt with governance issues rather than logos, branding, and content, so students researched and recommended suitable governance systems (primarily following Welchman's approach). Finally, they produced templates, sample content, and a content development plan for PCLS based on the new governance model provided.
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Introduction to Special Issue: The People, Practices, and Technologies Central to Content Strategy ↗
Abstract
This special issue of the Journal of Technical Writing and Communication features work from scholars and practitioners of content strategy. Content strategy is an emerging area within technical communication that boasts a variety of unique practices for publishing, editing, and delivering technical content. The work within this special issue is a testament to the complexity and diversity of this field.
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Abstract
While technical communication consultants and researchers agree that content strategy requires attention to both customer needs and business goals, we found no evidence that technical communication educators promote an accurate understanding of business goals among their content strategy students. Through industry–academia collaboration, we integrate two existing models, using content tactics within organizational characteristics that define the maturity level of an organization's content operations. Analyzing the current state of maturity for each characteristic highlights gaps that can define a content strategy with prioritized tactics and, ultimately, encourages the growth of technical communicator leadership and the empowerment of our profession.
July 2023
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Abstract
Age gates are becoming common on the websites of cannabis dispensaries, following design practices in other controversial industries. Yet, age gates can typically be bypassed through trial and error or basic arithmetic, raising questions over best practices. This study therefore characterized the age gates of dispensaries licensed in the Arizona adult use cannabis program, using a “digital mystery shopper” approach to examine the age gates’ location, appearance, and performance. After presenting the results, I outline possible best practices and next steps for technical and professional communicators.
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Abstract
Teaching online students to collaborate effectively with community partners and to solve problems through service-learning projects are “on trend” topics for technical communication faculty. This article presents collaboration specifics as well as the author's Collaborative Communication Framework (CCF) to show the types of communication needed to work well with community partners/clients in service-learning. Tips for teaching, including using the CCF and service-learning, will be highlighted so faculty can make choices about how to meet curricular goals while addressing community partner/client needs. Resources for teaching will be offered. Successful student projects will show detailed examples of key ideas throughout the article.
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Abstract
Relying on rhetorical analysis, this article explores the rhetoric and ethics of a particular type of designer- and player-created technical communication genre, video patch notes, to further explore how various technical communication genres structure the experience of play. By providing a case study of official video patch notes for the game Overwatch in combination with Youtube user dinoflask's satirical fan made videos, the article examines both developers’ communication practices and the ways in which players creatively negotiate and re-purpose these practices in order to illustrate how such tactical technical communication remixes sustain a subtle dialogue between players and developers. This dialogue in particular illuminates pain points between stakeholders (in this case, discrepancies between developer intent and player experience) in ways that could potentially offer a means of persuading particularly ideologically fixed audiences, highlighting how practitioners might use tactical technical communication with activist intent.
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Abstract
This article combines historical research with demographic analysis and neoliberal/rhetorical critique to put forth the concept of slow civic violence—indirect injuries on civic process, particularly within marginalized communities. The author ties the United States Postal Service's (USPS) rationale for removing mail sorting machines during the 2020 election year to systemic moves that damage democratic participation. The author conducts an empirical analysis of where the USPS mail sorting machines were removed to show how neoliberal arguments in favor of cost cutting make voting by mail a more precarious and uncertain act primarily for those who reside in communities of color.
April 2023
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Abstract
The American Psychological Association notes that approximately one in seven women will experience postpartum depression (PPD) after giving birth. Finding support can help lead to better outcomes for those suffering from PPD. This article examines cover photos of PPD support groups on Facebook. By arguing that these photos construct rhetorical boundaries that support-seekers must cross to access PPD resources, the article expands our current understandings of rhetorical boundaries and calls for increased attention to visual selection in high-stakes health contexts. This article emphasizes the idea that we might transform visual boundaries, like the Facebook cover photos studied here, into rhetorical boundary objects that promote inclusivity through more thoughtful and representative image selection.
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Abstract
Telemedicine is an alternative healthcare delivery system whereby patients access digital technology to consult with a physician virtually. Patients first interact with telemedicine via a consumer-facing website. Telemedicine promises numerous benefits to patients, such as increased access to healthcare, yet poor usability of the telemedicine user interface (UI) may hinder patient acceptance and adoption of the service. The telemedicine UI moderates patients’ ability to utilize telemedicine, and therefore it must be usable, but it must also be rhetorical to motivate patients to perform certain actions. Digital rhetoric refers to UI elements that influence user actions and knowledge and is tied to usability because of these same human–computer interaction (HCI) factors. This study examined the usability of three telemedicine provider UIs and by identifying usability problems, reveals digital rhetoric that is significant to telemedicine UIs. The article concludes by offering heuristics of digital rhetoric that lead to optimal usability.
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Examining Multimodal Community-Engaged Projects for Technical and Professional Communication: Motivation, Design, Technology, and Impact ↗
Abstract
This study examines the role of multimodality in facilitating service-learning goals. We report findings from qualitative interviews with 20 college instructors who have designed and facilitated multimodal community-engaged learning projects, identifying their motivations, goals, and the impact of these projects through reflections. Based on our qualitative analysis of these instructor responses, we discuss the technological and pedagogical implications of multimodal social advocacy projects in technical and professional writing courses.
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Visualizing a Drug Abuse Epidemic: Media Coverage, Opioids, and the Racialized Construction of Public Health Frameworks ↗
Abstract
In technical and professional communication, the social justice turn calls on us to interrogate sites of positionality, privilege, and power to help foreground strategies that can empower marginalized groups. I propose that mainstream media coverage of the opioid epidemic represents such a site because addiction to these drugs, which initially primarily affected White people, has been positioned as a public health issue rather than a criminal justice problem. I explore the strategies that were used to create this positioning by investigating themes in the visual rhetoric as conveyed through data visualizations and in the text of the articles in which these graphics were published. My results align with two previous studies that confirmed this public health framing. I also observed an emphasis on mortality, which contributes to our understanding of rhetorical strategies that can be used to engender support rather than condemnation for those suffering from drug addiction.
January 2023
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Abstract
The architecture of Texas A&M University at Qatar (TAMUQ), set up under Her Highness Sheikha Moza Al-Misnedd and the Qatar Foundation, spatially embodies new possibilities because AIA Gold Medal award-winning architect Ricardo Legorreta designed buildings that both challenge and encompass Gulf Arabian tradition. The buildings exemplify, enact, and embody new ways of experiencing gendered educational identity that also honors traditional local values. This architecture is important because TAMUQ is a U.S. institution that serves several different international student populations. This article emphasizes how TAMUQ functions as a heterotopia, one which creates embodied experiences of gender, education, and identity and requires what Rogoff termed “a curious eye” to discern how these educational spaces reflect changing identities in the Gulf states.
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Abstract
This paper suggests adding a social justice framework to the questions that Kostelnick suggests to help students investigate culture in “Seeing Difference.” Using visual rhetoric to teach technical communication is beneficial for students; however, problematic representations of culture may unintentionally appear in visual design and are easy to overlook. Using a social justice framework that promotes a contextual study of culture should allow technical communication instructors to prepare students to investigate the social and political aspects of culture. This paper, therefore, revisits “Seeing Difference” and asks that technical communication instructors guide students to research sociopolitical aspects of culture and visuals to develop designs that are interculturally appropriate.
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Abstract
Instruction in cartographic or map literacy in technical communication courses can support pedagogies promoting social change. Students must develop an ability to read, understand, interpret, use, and critique maps in technical communication contexts. This article argues that attention to cartographic literacy can build on existing visual literacies to promote critical understanding of how to use and create maps that engage with issues related to social change. A description of a sample assignment is included to introduce cartographic literacy in undergraduate technical communication courses. Student map examples support the conclusion that students benefit from instruction in cartographic literacy and that cartographic literacy can be an important component of technical communication pedagogies that work toward social justice.
October 2022
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Defining the racial and ethnic “other”: Constructing an American identity through visualizing census data in the U.S. Statistical Atlases ↗
Abstract
This study analyzes the visualization of census data in the U.S. Statistical Atlases from 1874 to 1925. I examine how visual strategies were used to construct an American identity by contrasting the “native” population with the “other”—new immigrants and African Americans, which were visualized as undesirable counterparts. By defining the “other,” the Atlases created a pan ethnic identity of the “native white” population, established a racial hierarchy, and hardened the division between old and new immigrants. The study develops a rhetorical framework for understanding how data design is used to marginalize racially and ethnically minority groups.
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Abstract
This article examines visuals used in the reporting of the 2015-2016 Zika virus outbreak in order to explore the use of different image forms and genres in communicating health information to distinct audiences. By tracing an informational report through several publication types, the use of different image forms and rhetorical genres are observed, as is the robustness and flexibility of these categorizations.
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Extending Design Thinking, Content Strategy, and Artificial Intelligence into Technical Communication and User Experience Design Programs: Further Pedagogical Implications ↗
Abstract
This article follows up on the conversation about new streams of approaches in technical communication and user experience (UX) design, i.e., design thinking, content strategy, and artificial intelligence (AI), which afford implications for professional practice. By extending such implications to technical communication pedagogy, we aim to demonstrate the importance of paying attention to these streams in our programmatic development and provide strategies for doing so.